Le Méridien Batumi
A performance-driven digital marketing partnership for Le Méridien Batumi, leveraging Google positioning and search marketing to increase the hotel’s visibility among high-intent travelers and drive growth in room nights.
- Client
- Le Méridien Batumi
- Service
- Google Advertising & Search Positioning
- Partner Since
- 2026
- Engagement
- Ongoing
The challenge
Strengthen Le Méridien Batumi’s visibility across Google and capture high-intent travel demand, converting relevant search audiences into direct hotel bookings and increased room nights.
What we built
- Strategic Google Search positioning targeting high-intent hotel and destination-related searches
- Performance campaigns designed to capture demand from travelers actively searching for accommodation in Batumi
- Data-driven keyword, audience and campaign optimization focused on booking intent
- Continuous performance analysis and optimization to maximize qualified traffic and booking opportunities
The outcome
Strengthened Le Méridien Batumi’s Google positioning and increased qualified demand, contributing to measurable growth in room nights and direct booking opportunities.
Project Figures
Revenue, user and delivery metrics for this engagement are shared on request.
